See your TrailerCast ROI in 30 seconds.
Plug in your team size, demos per month, average deal size, and win rate. We'll show your hours saved, incremental revenue, and payback period. No email required to see the number.
- Built on conservative industry benchmarks
- Live comparison vs. Gong
- Every formula is shown below
Your sales motion
Slide to your reality. Outputs update live.
Number of AEs / SEs running demos and closing deals.
Discovery + demo + check-in calls. Average B2B SMB rep runs 8–15.
Annual contract value. ACV, not TCV.
Demos that turn into closed-won deals. Industry median is 15–25%.
Same call recording, transcription, and CRM auto-log. Plus AI-edited trailers, Decision Rooms, and forwarded-link engagement tracking Gong doesn't ship.
No credit card required. Full feature access from day one.
The math, transparently.
Every number above the fold is computed from these formulas. We picked conservative benchmarks so the output survives a finance review, not so it makes a marketing splash.
team size × demos per rep per month × 12Discovery + demo + check-in calls combined. Not just net-new demos.
total demos × 0.5 hrs30 minutes saved per call from CRM auto-log + AI-drafted follow-up emails. Industry research (Salesforce State of Sales) puts post-demo admin at 30–45 min/call. We model the conservative end.
hours saved × $48/hrLoaded rep hourly cost. $100k fully-loaded annual salary ÷ 2,080 hrs/yr ≈ $48. Adjust up if your reps cost more.
total demos × win rateDemos that close at your current win rate, before TrailerCast.
baseline closed deals × 5%Conservative close-rate lift from AI-edited trailers + Decision Rooms. When the buying committee actually engages with the deal asset (instead of relying on the champion's email summary), studies show 5–15% lift on multi-stakeholder deals. We model the floor.
incremental closed deals × ACVTop-line. Not gross profit. If you want to risk-adjust, multiply by your gross margin (typically 70–85% for B2B SaaS).
recovered selling time + incremental revenueTwo independent benefit streams. Both have to break for the model to break.
Starter $100/mo (1 seat) | Pro $70/seat/mo (min 3 seats)Annual billing saves 2 months. Enterprise (custom) for >15 seats.
team size × $1,500/seat/yrMidpoint of Gong's published $1,500–3,000/seat/yr range. Gong's effective minimum is ~10 seats; smaller teams may not qualify, in which case the savings line understates reality.
Want to risk-adjust? Multiply Total annual value by 0.5 for the conservative scenario, or by 1.5 for the aggressive scenario. Even at 50% realization, payback is typically under a quarter.
Which number matters depends on your seat.
Same calculator, three different framings — pick the one your champion needs to forward.
The number that matters is incremental revenue. Most SMB sales teams don't lose deals during the demo. They lose them in the silence after, when the champion can't re-pitch the product to their CFO.
TrailerCast gives your champion a 5–10 minute branded recap to forward. The buying committee actually engages, and a 5% lift on close rate becomes the difference between hitting plan and missing it.
The number that matters is recovered selling time and CRM data completeness. Reps spending 30+ min on post-call admin isn't a tooling problem you can fix with another HubSpot workflow.
TrailerCast auto-logs every call as a single deduplicated activity record on the deal timeline. CRM activity completeness goes from ~40% to ~95%, and reps get 250 hours back per rep per year.
The number that matters is payback period and risk-adjusted NPV. Software ROI claims are usually inflated, so we model conservative benchmarks (30 min saved per call, 5% close-rate lift) that survive cross-examination.
Even at 50% benefit realization, TrailerCast pays back in under 30 days for a 5-rep team. The downside scenario is still positive NPV. The asymmetric bet is on the upside.
Want a side-by-side comparison page that names every TrailerCast feature against the cobbled stack? See the comparison hub →
Turn your next demo into a conversation.
Record the call, ship a branded trailer, answer the questions, watch the signal. Free to start, every feature, every call.